John Mueller của Google: Thay đổi ngày trên các trang sẽ không cải thiện thứ hạng

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 Thay đổi ngày xuất bản trên các trang web mà không thực hiện bất kỳ thay đổi đáng kể nào, sẽ không giúp cải thiện thứ hạng trong kết quả tìm kiếm của Google.


John Mueller của Google khuyên rằng việc thay đổi ngày xuất bản trên các trang web sẽ không cải thiện thứ hạng tìm kiếm nếu không có thay đổi đáng kể nào đối với nội dung.


Mueller đưa ra lời khuyên này trong hangout SEO Trung tâm Tìm kiếm của Google được ghi lại vào ngày 1 tháng 4.


Chủ sở hữu trang web gửi câu hỏi cho Mueller về việc cập nhật ngày tháng trên thư viện ảnh trên trang web của họ mỗi khi họ thực hiện những thay đổi nhỏ.


Họ hỏi Mueller rằng việc cập nhật ngày xuất bản có mang lại lợi ích xếp hạng nào trong kết quả tìm kiếm của Google hay không.


Mặc dù câu hỏi liên quan đến thư viện ảnh, nhưng lời khuyên của Mueller áp dụng cho việc thay đổi ngày xuất bản trên bất kỳ loại trang web nào.


Chủ sở hữu trang web thường hỏi một số biến thể của câu hỏi này, vì nghĩ rằng Google có thể thưởng cho một trang trông giống như trang có nội dung mới được xuất bản. Nhưng thuật toán của Google không hoạt động theo cách đó.

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